Who owns wyse

But those groups realized that the Tse's chance of success was slim, and refused to front any money. Undaunted, the Tses mortgaged their house for startup cash. With cash in hand, the Tses scrambled during the next few years to design a low-cost, high-performance computer terminal that could beat the competition. They achieved their goal in , when they introduced the company's first big hit: the WY Offering a larger screen and higher resolution, the WY50 was priced a stunning 44 percent lower than its nearest competitors.

The WY50 was an immediate success. Within a few years Wyse had sprinted past its competitors to become one of the largest manufacturers of terminals in the world, second only to computer leviathan International Business Machines IBM. More importantly, the company showed a profit for the first time, and would continue to record surpluses for more than four straight years.

The Tses achieved that success using a relatively straight-forward operating and sales strategy. Importantly, they tapped Grace's Taiwan roots and set up low-cost manufacturing operations in that country. In addition to inexpensive labor, Wyse's production facilities benefited from close proximity to low-cost parts suppliers. Wyse kept marketing costs low by selling through established distributors and resellers, rather than through a more expensive direct sales force or retail channel.

Complementing Wyse's operations and distribution savvy was a shrewd product strategy. Rather than spend heavily to research and develop cutting-edge technology, Wyse focused on its core competencies of manufacturing and distribution. It waited for its competitors to establish a new technology. Once demand for the new technology reached a high volume, Wyse would jump in with its own low-cost version.

The notable wrinkle in that tactic was that Wyse would also tag on neat, low-tech features that gave its terminals an edge in the marketplace other than a low price. Such gimmicks included European styling, larger screens, and tilt-and-swivel bases. The end result was surging demand for Wyse's products and its stock. Wyse's gains during the mids were primarily the result of the explosive success of Wyse's WY50 and subsequent terminal models.

But Wyse bolstered that core product line with its venture into personal computers. The Tses recognized that most future growth in the computer industry would be in personal computers, rather than in terminals that were connected to mainframes. My French side yearns for simplicity and elegance, but my British side craves the unexpected. I want it to be the item that makes people take a second look, when you pass them in the street.

If you have any enquiries regarding stock, other colour choices or general questions, please call or email enquiries wyselondon. For press enquiries please contact:.

Lynsey Hamp via email lynsey wyselondon. It can get very tough. You have to make difficult decisions constantly. Take the dreaded excel for example, not my favourite.

Not doing this sooner. Starting a business at 49 means you have to get it on the road sharpish. People that come from a non-business background and make it work. She used to tweak fashion garments and sell them on eBay. She now runs a multi million pound business with flair. To sell what I like and to design what I would wear. Not my colour! Which living person do you most admire? There are so many — my friend Jules who is a landscape gardener and is up every morning working at 5.

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