How can facebook help your business
Contact us today and schedule a meeting with one of our social media experts who can help get your business. Facebook Twitter Instagram Linkedin Youtube. Talk To Us. Bill Combes. Share This Post. Share on facebook. Share on linkedin. Share on twitter. Share on email. Still not convinced? Take a look at these 5 ways Facebook can grow your business. Audience Engagement Creates Brand Loyalty Posting often to your social media platforms can help engage your customers and build brand loyalty.
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Make connections that matter. Learn how to find your audience with Facebook. Accomplish your business goals. Find the perfect solution for your business goal with Facebook. Tell your story beautifully on any device.
Find Facebook ad format that's perfect for your campaign. Play Icon. Find fans and followers — and let them find you. Facebook Pages Build an online home for your business. Facebook ads Proactively reach new customers. Video ads Find new ways to inspire with video.
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This makes it ideal for small to medium businesses with a limited marketing budget. Larger businesses can also trial marketing concepts and themes through Facebook before committing to bigger campaigns. Your Facebook page is a place where you can publicise your business name, address and contact details, and briefly describe your products and services.
You can also talk about your staff, history, or any other aspect of your business that is likely to attract other Facebook users and create interest in what you do. As well as allowing you to post text, Facebook lets you upload pictures and videos from your business. This can be a powerful way to communicate with customers and potential customers, allowing them to see your product or service without having to visit your premises.
Facebook also allows users to 'tag' photos to indicate if a Facebook friend appears in them. This function can be used to promote your business.
For example, a tour operator could post a photo on their page of a group going whitewater rafting, then invite each participant to tag their image in the photo. Each tagged image will show up as an update on the participant's Facebook account, where their friends will see it too.
This increases the level of interest in the picture, and your business. If you do decide to use tagging, be careful. It can be a privacy issue , and some Facebook users are sensitive about being tagged in photographs. For this reason, it is better to ask participants to do the tagging, rather than doing it on their behalf. You can use Facebook to 'talk' to existing and potential customers by posting and receiving messages.
But don't use Facebook to aggressively promote your products or services. You'll have much greater success if you share information related to your business that is actually useful or interesting to other users. This increases your credibility and promotes your business by building long-term relationships with other users. Businesses must use a third-party app for creating their Facebook contest, then direct users to the app from their Facebook page. There are plenty of paid tools to help you do this, as well as some free ones.
Shortstack offers a number of free contest templates, so long as your page has under 2, likes. Pagemodo also has a free option. Many third-party Facebook contest apps offer free versions, but your options with them are limited. Some businesses have asked — why should I have to pay to ensure that my post is seen by users who are my followers?
If a fan of yours happens to be looking at their news feed when you post your story, they are likely to see it, but even then there is no guarantee if their news feed is swamped by other posts.
Facebook Promoted Posts are shown to existing fans, with an added option to reach friends of fans. While the flat rate simplifies the process, Promoted Posts lack the targeting options offered by other Facebook ads. If a user sees that three of his friends like a certain page, he is more inclined to pay attention.
The goal of Sponsored Stories is to have a user take the same action as their friends. Sponsored Stories get preferred positioning, capable of appearing in news feeds and the right side bar. Sponsored Stories is also the only ad format available on mobile devices. Facebook Sponsored Stories can be created easily through the Facebook ad create flow.
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